I want to contribute to the development of marketing research in Iran and the world. SO It's my difference To have some huge marketing research Ideas.
Description: The Last: The Goal of Marketing Research and Segmentation is to understand end-user behavior (Usage And Attitude (U&A)) and break down the market.
Description: The Last: Based ON the Storyboard and Video Clip to measure factors such as Advertisement Appeal, Brand Link, Brand Opinion Shift, Advertisement Descriptors, Emotional Impact, Purchase Intent, etc.
Description: The Last: The Subject is the advertising views measurement on social media, billboards, etc. Using Power BI Software for presentation. In Group of Repeatedly Projects.
Description: The Last: Pre and Post campaign survey to measure indicators Total, Aided, Unaided Awareness, Top of the mind (TOM), etc. Using Power BI Software for presentation.
Description: "Net Promoter Score" is measured by the loyalty index so we create a trend report on POWER BI Software for presentation.
Description: The Last: F2F survey in specified locations to understand end-user behavior (Usage And Attitude (U&A)) and break down the market. Also, Using Power BI Software for presentations.
Description: Prioritize new features in the product development process.
Description: The Last: Brand knowledge includes Brand awareness (consists of brand recognition and brand recall performance) and brand image (consists defined as consumer perception of a brand as reflected by brand association held in consumers’ memory)
Description: The Last: A comparative study of People's views and attitudes toward tourism. Using MAXQDA Software to analyze data.
Description: Based on the Online Marketing Research conducted Between the client persona.
Description: The last: In the form of observation and interview in stores. In Group of Repeatedly Projects.
Description: Repeated 3 times (yearly). In Group of Repeatedly Projects.
Description: The goal of these projects have been Branded Product Tests and Lunch the new Product.
Description: The last: Blind test of products at home.
Description: The last: Blind test of products in specific locations.
Description: Instead of asking people how important something is to them, Conjoint Analysis is used to derive the importance. The Adaptive Choice-Based Conjoint (ACBC) has been the Model in this project. Also, We have used an International Group member as our Consultant.
Description: Measurement of Factors such as Products Availability, Availability of brand share, Penetration Rate of Brand, Brand Availability, Retailer's behavior & expectation, Preferred promotions, Distribution channels, etc.
Description: Evaluating the performance of the Islamic financial and economic institutions and identifying their mechanisms can help to have better policy-making in the banking system. In this regard, different variables can be considered to measure the profitability of banks.